FLOW 7 — Lead Magnet Nurture (Thrive Coaching — Wellness Coach)

A 5-email nurture sequence built around “The 5-Day Stress Reset Guide,” designed to build trust, offer value, and transition leads toward 1:1 coaching.

Goal: Build emotional connection, demonstrate expertise, share stories, and warm leads toward booking a clarity call.

Brand Voice: Calm, compassionate, uplifting
Niche: Wellness / Mindset Coaching

Strategy Highlights:
• Deliver immediate value + quick win to build early trust
• Share mindset shifts and micro-habits to deepen authority
• Provide personal story to build emotional connection
• Introduce coaching with a gentle, supportive tone
• Invite subscriber to book a clarity call with reassurance

🌿 **FLOW 7 — LEAD MAGNET NURTURE

(Thrive Coaching — Wellness Coach)**
Lead Magnet: The 5-Day Stress Reset Guide
5 Emails | Niche: Wellness • Stress Management • Mindset Coaching
Brand Voice:
calm, compassionate, grounded, insightful

Strategic Purpose: Turn a free guide subscriber into a nurtured, emotionally connected, ready-to-convert coaching lead.

✉️ EMAIL 1 — Deliver the Lead Magnet + Quick Win (Fully Expanded)

Subject Line Options:

  1. Your Stress Reset Guide is here 💛

  2. Start your calm, clear, grounded week

  3. You’re ready — here’s your guide

Preview Text: Let’s begin your journey to less stress and more clarity.

Hi [First Name],

Your 5-Day Stress Reset Guide is officially here — and I’m truly excited for you to begin this journey toward more calm, clarity, and ease.

👉 Download your guide here →

Inside, you’ll find simple, science-backed tools designed to reset your nervous system in just a few minutes a day. These practices help you shift out of survival mode and back into balance, presence, and control.

But before you dive in, here’s a quick win you can use right now — especially if your day feels rushed or heavy:

The 30-Second Grounding Breath

  1. Inhale deeply for 4 seconds

  2. Hold softly for 2

  3. Exhale slowly for 6

  4. Repeat 3–5 times

This tiny moment creates immediate calm and gently signals your brain:
“I’m safe. I’m present.”

You’ve already taken an important step just by downloading the guide. I’m grateful to be part of your process.

With warmth,
Coach Maya at Thrive Coaching

✉️ EMAIL 2 — Build Trust + Expand on Value (Fully Expanded)

Subject Line Options:

  1. A simple habit that changes everything

  2. Want less overwhelm this week? Try this.

  3. Here’s what most people miss about stress

Preview Text: Small shifts → big results.

Hi [First Name],

Now that you’ve had a moment with your Stress Reset Guide, I want to share one of the most surprising truths I’ve learned after coaching hundreds of clients:

Stress isn’t just caused by what’s happening —
it’s caused by how often you pause to reset.

We live in a world that keeps us rushing, multitasking, and operating on autopilot. Our nervous system never gets a moment to come back to neutral.

But when you incorporate micro-pauses into your day, everything shifts:

• Your mind clears
• Your muscles release
• Your breathing deepens
• You feel more grounded
• Your emotional reactions soften

Here’s a tiny practice that can change your entire week:

The 20-Second Micro-Reset
Set 2–3 gentle reminders throughout the day. When it goes off:
• Roll your shoulders back
• Relax your jaw
• Inhale slowly
• Exhale fully
• Think: “I am safe. I am present.”

It’s simple — but it helps your body feel supported again.

If you want to share what you’ve noticed so far using the guide, I’m here and I’d love to hear from you.

Ever supporting you,
Maya

✉️ EMAIL 3 — Personal Story + Emotional Connection (Fully Expanded)

Subject Line Options:

  1. My story (and why I created the Stress Reset Guide)

  2. I used to feel overwhelmed too

  3. If you’ve been feeling burned out, read this.

Preview Text: You’re not alone in this.

Hi [First Name],

I want to share a piece of my own story with you — because I think it might resonate.

A few years ago, I was chronically overwhelmed. Every day felt like a countdown, like I was trying to catch up but never quite making it. I felt tense, exhausted, and emotionally drained.

And then one day, after a particularly hard week, I realized:
I didn’t need more willpower — I needed emotional regulation.

That moment led me to dive deep into:
• Somatic healing
• Nervous system balancing
• Cognitive reframing
• Emotional resilience
• Breathwork and grounding techniques

And slowly, everything started to shift.
Not because life got easier — but because my system felt supported.

That’s why I created the Stress Reset Method — and the guide you’re using now. I wanted to give others the tools I never had.

If any part of this feels familiar… please know:
You are not alone.
You are not behind.
And you are absolutely capable of feeling better.

With love,
Maya

✉️ EMAIL 4 — Gentle Offer Introduction (Fully Expanded)

Subject Line Options:

  1. Want help applying your Stress Reset?

  2. You don’t have to do this alone

  3. If you’re ready for more support…

Preview Text: A gentle invitation, no pressure.

Hi [First Name],

By now, you’ve seen how small shifts can create meaningful change. But here’s the truth I share with every client:

It’s not knowledge that transforms your stress —
it’s support, accountability, and compassionate guidance.

Trying to navigate stress alone can feel overwhelming.
Trying to stay consistent without emotional support can feel discouraging.

This is exactly why I created my 1:1 Stress Reset Coaching Program — designed to help you:

• Build calm into your daily routine
• Break stress patterns instead of repeating them
• Strengthen your nervous system
• Create boundaries that honor your peace
• Feel confident, clear, and grounded
• Experience consistent transformation with guidance

If you’ve been craving a reset — not just in your schedule, but in your entire nervous system — coaching might be a beautiful next step.

👉 Learn about 1:1 coaching →

No pressure. Just an invitation, if it feels aligned.

With care,
Maya

✉️ EMAIL 5 — Call to Action + Book a Call (Fully Expanded)

Subject Line Options:

  1. Ready to feel calmer every day?

  2. When you’re ready, I’m here for you

  3. Want personal support with your Reset?

Preview Text: Your clarity call is waiting.

Hi [First Name],

If you’ve been feeling the pull toward deeper support — or even if you’re simply curious — I’d love to personally connect with you.

I offer a free 30-minute Clarity Call, where we’ll:
✨ Explore what’s been causing stress
✨ Identify the patterns keeping you stuck
✨ Create a simple plan for more calm, clarity & nervous system balance
✨ See if coaching together feels right for both of us

There’s never pressure.
Just support, honesty, and compassion.

👉 Book your free Clarity Call →

Whether you choose coaching or continue exploring your guide, know this:
You deserve calm.
You deserve peace.
You deserve to feel like yourself again.

With love,
Maya, Thrive Coaching

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