⭐ FLOW 6 — Winback Flow (FreshBite Meals — Meal Prep Subscription)

⭐ FLOW 6: WINBACK (FreshBite Meals — Meal Prep Brand)

3 Emails | Niche: Prepared Meal Delivery
Brand Voice: Friendly • Fresh • Supportive

Strategic Purpose: Re-engage lapsed customers, highlight improvements, overcome friction, and convert with a compelling offer.

✉️ EMAIL 1 — “We Miss You” + Soft Re-Engagement (Fully Expanded)

Subject Line Options:

1. It’s been a while — we saved you a plate 🍽️

2. We’ve missed cooking for you

3. Still hungry for FreshBite?

Preview: Fresh meals, ready when you are.

Hi [First Name],

It’s been a little while since your last FreshBite order — and we’ve genuinely missed cooking for you!

We know how life goes…
New routines, busy schedules, shifting priorities — it’s easy for meal planning to slip through the cracks. So think of this as a warm check-in, not a push.

Here’s a little reminder of what’s waiting for you:

🥗 Fresh, chef-prepared meals made with real ingredients
🚚 Delivered to your door, ready when you are
⏱️ Zero prep, zero stress, just heat and enjoy
💚 Perfect for busy days when nutrition shouldn’t be complicated

Whether you’re trying to get back on track with healthy habits or you just miss the taste of fresh, balanced meals… your FreshBite kitchen is always here when you need it.

If you’re curious what’s cooking this week, here’s a peek:

👉 Browse this week’s menu →

No pressure whatsoever — just a friendly reminder that delicious, nourishing meals are only a click away.

With care,
The FreshBite Team

✉️ EMAIL 2 — “What’s New” + Fresh Menu Updates (Fully Expanded)

Subject Line Options:

1. Look what we’ve been cooking up 👀

2. New meals. New flavors. Same FreshBite quality.

3. You’ll want to see this week’s menu 🔥

Preview: New seasonal dishes just dropped.

Hi [First Name],

A lot has changed since your last FreshBite order — and we’ve been busy creating new meals to support your lifestyle, your goals, and your taste buds.

Here’s what’s fresh in the kitchen:

🍲 NEW High-Protein Meals
More fuel, more fullness, more energy for the day ahead.

🥗 NEW Vegetarian & Vegan Options
Fresh flavors, bigger portions, lots of plants — perfect for clean eating.

🔥 NEW Seasonal Favorites
Comfort foods made lighter, cleaner, and better for you (yes, healthy can taste like home).

🌿 NEW Anti-Inflammatory, Chef-Designed Recipes
Created to support digestion, energy, and long-term wellness.

But it’s not just about new meals — we’ve improved a few things too:

✨ Fresher ingredients
✨ Better portion sizes
✨ More flavor variety
✨ More flexible delivery days

Whether you’re looking to simplify your lunches, support your fitness goals, or take one more thing off your to-do list…
we’ve got something delicious waiting for you.

👉 See the updated menu →

Sometimes, all it takes is one great meal to slip back into a healthy rhythm.

Warmly,
FreshBite Meals

✉️ EMAIL 3 — Strong Incentive + Final Attempt (Fully Expanded)

Subject Line Options:

1. Want 20% off your next box? 💚

2. Let’s make eating healthy easier again

3. Last chance: 20% off to come back

Preview: This offer expires soon.

Hi [First Name],

We’d truly love to cook for you again — so here’s a little something to make coming back easier:

💚 Enjoy 20% off your next FreshBite box

Use code: FRESH20
⏳ Expires in 48 hours.

If life has felt a little too busy, a little too hectic, or you’ve fallen out of your routine, FreshBite can help you get back on track with ease.

With FreshBite, you get:

🥒 No shopping
🔪 No prepping
🍳 No cooking
🧽 No cleanup
⏲️ Just heat, eat, and enjoy

Your time is valuable.
Your health is important.
And feeling good should never feel complicated.

Come back to convenience, flavor, and balance — we’ll take care of the rest.

👉 Redeem your 20% off →

Hope to welcome you back soon,
The FreshBite Team